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Wednesday, September 14, 2011

How to Installing the Google Analytics Tracking Code

Get started with Google Analytics in three simple steps. First, sign up for a Google Analytics Account. Second, install the provided code across all pages of your site. Third, if you are using Google AdWords, link it to your Google Analytics account to report on cost and click data.


  • How to create a new account
  • Where to place the google analytics tracking code
  • About website setups that require customization
  • How to verify installation

There are two places you can sign up for a Google Analytics account. You can go to google.com/analytics and click the “Sign up now” link. Or, if you are already an AdWords user, you can create a new account via “Google Analytics” under Reporting.
 
Google Analytics uses a combination of JavaScript and first party cookies to gather anonymous data about your visitors. As you set up your Google Analytics account, you will be provided with a tracking code. You’ll need to install this tracking code across all pages of your site.